Social Conscience

Read more about how we support some of our chosen charities and the local community

We are passionate about helping others and doing as much as we can to give back to those that need it most. We ensure we are actively involved in the local community, sponsoring the Sussex Cricket Foundation, plus raising money and awareness for Cancer Research UK and Crohn’s & Colitis UK.

These three charities in particular are very dear to our team’s hearts, with personal ties to them which have motivated us to try and help and support the great work they do.

As a team of people who have personally gone through difficult events and have been supported by some amazing charities, we understand how important it is to do our bit. We are constantly looking for ways we can be more involved in the local community, and what fundraisers we can engage with to raise money and spread the message about these worthy causes. Not only for the three highlighted below, but also other local charitable organisations.

Cancer Research

Cancer Research UK was first formed 20 years ago, so that is 20 years of extraordinary researchers making lifesaving scientific discoveries. The money raised and donated has allowed for scientific research to be carried out which helps to prevent, diagnose, and treat cancer.
Cancer Research logo

Sussex Cricket Foundation

The aim of the Sussex Cricket Foundation is to actively change lives through cricket across the community. They use the Sussex Cricket brand to deliver accessible and enjoyable opportunities that tackle inequalities, improve health and well-being, and enable people to fulfil their potential.
Sussex Cricket logo

Crohn’s & Colitis

There are two main forms of IBD, Crohn’s & Ulcerative Colitis, both diseases are classified as chronic conditions. This means it’s ongoing & life-long, often a debilitating condition, with no cure. It is something that can affect anyone, of any age, ethnicity, sexuality, or gender.
Crohn's logo

More about Cancer Research UK

Cancer is something which affects so many people, that we felt it was a charity we had to be part of. There are many ways you can support Cancer Research UK, but our main goal is to fundraise for them. Every donation makes a difference, so we have taken part in multiple opportunities available to us over the past couple of years.

In March 2022, we sponsored The Glitter Ball in aid of Cancer Research UK. It was a great occasion and a really good opportunity to give back to a wonderful charity. Overall, an impressive total of £23,000 was raised and donated to a brilliant cause. It was a great experience to be part of and to see so many people come together to raise money.

Previously, we have also taken part in team challenges to raise money for Cancer Research UK. In May 2021, as a team, we completed the 100 push-ups a day challenge. In total, we completed 43,400 push-ups across the month and raised £326 (exceeding our target of £200). This is a really great way to come together as a team, as well as taking part in a Cancer Research UK challenge!

We will continue to take part in annual events as well as host our own to raise money for this charity. Watch this space for more events to come! We’d love you to get involved.

For more information visit their website.

More about the Sussex Cricket Foundation

We are very proud sponsors of the Sussex Cricket Foundation and are actively involved with them across the year. The club is very close to the heart of several of our team members and a charity which we work very closely with. We have recently extended our partnership for a further two years, which includes sponsoring the shirts for both the Sussex D40 (Disability Cricket) and Sussex VI (Visually Impaired) Sharks squads for the 2022 and 2023 seasons. This sponsorship will ensure both squads have access to the coaching and resources needed to ensure success on the pitch and raise the profile of Disability Cricket across Sussex and beyond. Both squads now have regular access to world-class training facilities at Aerotron Indoor School, which is something we are proud of! We recently were invited to The County Disability Cricket Awards to celebrate the achievements of the Sussex Visually Impaired, Sussex D40 and the Super 9s Development squad. We also presented an award for the Sussex VI Sharks B1 (Totally Blind), Player of the Year 2022 and, Matt Smith presented a match ball and signed shirt to commemorate Alfie Pyle scoring 162 runs against Surrey in their first-ever game at The 1st Central County Ground!

We have really loved being involved in so many community aspects this year. Volunteering at the Discoverability Day was a very proud moment for us, bringing fun and enjoyment to hundreds of local school kids.

For more information visit their website.

More about Crohn’s & Colitis UK

Over 500,000 people in the UK (that's at least one in 210 people) have Inflammatory Bowel Disease (IBD).

The inspiration behind supporting this charity came from a personal experience within the Webtrends Optimize team. One of our colleagues was diagnosed with IBD at the age of 40, after experiencing symptoms of weight loss, the urgent need to go to the bathroom, diarrhoea combined with blood and mucus, severe mouth ulcers and general fatigue. He talks about how he has lived with his diagnosis and what spreading awareness means to him.

"I guess we all know what it's like to feel invisible at some point in our lives, the feeling of not being seen or heard, but the feeling doesn't last long-term. But for people living with IBD, this is something they combat in everyday life. While someone may look fine, their intestines could be inflamed and ulcerated causing them excruciating pain.

For years I was ill-advised that I was suffering from IBS, I was even misdiagnosed with stress & placed on antidepressant therapy. I tried every diet to eliminate trigger foods, I even lived off a diet of rice & chicken for weeks (even for breakfast). I paid privately for food intolerance tests, but the symptoms remained. Eventually & after a privately funded colonoscopy I received my Ulcerative Colitis diagnosis and I immediately started on a treatment plan to manage my condition. Since the diagnosis, I have managed things well with long spells of remission, but recently over the last couple of years, my flare-ups have become more regular & severe.

I'm pleased to say things are much better for me now after my consultant prescribed me a TNF Biologic therapy treatment, that I self-inject bi-weekly. It seems to be doing the trick and I have now been in remission since starting the treatment back in November last year.

I’m really glad Webtrends Optimize is promoting the charity. Not only does it provide wider awareness, but also ongoing support to enhance my well-being."

The money raised will help the charity to:

For more information visit their website.

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