SERPsketch shows what an end user sees in the Search Engine Results Page (SERP). The idea being that once you know what they see for the terms most important to you, you can then focus your marketing efforts in the areas of the SERP that appear at the top, outsmarting your competition and driving more traffic to your site.
Knowing who you’re competing against, at the keyword and category level can shed significant insights. Unlike traditional keyword trackers, SERPsketch focus on the top keywords that drive traffic into your site (across PPC and Organic) and then measure those, optimising for the most visible features.