Ensure your website is accessible to everyone who uses it with a few easy steps you can implement on your site.
Accessibility is when a webpage is accessible to everyone, mainly accounts for people with disabilities. It ensures people with disabilities can access the information on the webpage the same as everyone else.
Web Content Accessibility Guidelines (WCAG) is an internationally recognised set of recommendations for improving web accessibility. They explain how to make digital services, and websites accessible to everyone.
There are 4 basic design principles of WCAG
Inaccessible websites frustrate users and create barriers for people that want to engage with your
Some industry examples include:
In the Travel industry, important information like pre-journey information, timetables, cancellation and delay notifications, and the available products and services should be accessible to all.
In the Finance industry, ensuring the accessibility for a few important functionalities like, providing identification methods, electronic signatures, security, and payment services which are perceivable, operable, understandable, and robust.
Within Ecommerce there a few simple accessibility features which make a difference. For example, keyboard accessibility, colour contrast, Font size, subtitles for video are easy to resolve. Another important one is the payment service user interface being available by voice so that a blind person can make online purchases independently.
We perform both manual and automatic testing, using some easily available tools/browser extensions.
For automatic testing, there are lots of tools/browser extensions available that help you check the
accessibility of your webpage.
We often browser extensions like “Wave”, Which can identify many errors which breach WCAG, and facilitates human evaluation of web content.
There are a few simple manual checks which we perform to evaluate the accessibility of the webpage.
At Webtrends Optimize, we make sure any design change or new functionality passes most of the above accessibility tests.
There are many different types of Visual Impairments, such as:
An accessible website makes a difference to someone who suffers with any of these conditions. The presentation of content can also be altered so websites are easier to use. Some examples of this are:
Such adjustments can be made through default settings in a web browser. Additionally, more advanced alterations have been made available through browser accessibility extensions. For example, Google have built various accessibility plugins for visually impaired users:
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