Improved Multivariate test workflow UX – now with ‘assisted build’ to help make creating MVT’s even easier
Enhanced reporting engine – allowing you to see more detailed information around your personalisation campaigns
The overall UI now has the ability to switch between dark and light modes to enable better viewing in all lighting conditions
In addition to the step-by-step guidance introduced last month, we now provide an enhanced ‘getting started’ guide
Introduction of our V5.2 Tag
Available to both existing users and new users through the Tag Configuration screen
Improvements to the use of 3rd Party Cookies
Introduction of additional ‘Helper Methods’ to reduce script complexity
The Optimize Build Framework, to allow building more resilient experiments, is now available globally
Improved information within the Account Overview screen providing:
Automated Tracking – allows you to ‘set & forget’ conversion goals
Automated Custom Data – allows set-up of test data by default enabling quicker experiment building
And, as always, we have also made some minor bug fixes and performance improvements to keep everything running smoothly.